New iPhone Leaks ‘Confirm’ Apple’s Biggest Problems

Apple AAPL +0.13% is fighting fires. While iOS 11 continues to cause serious problems, supply chain leaks have revealed iPhone X supply is severely delayed and interest is so low in the iPhone 8 and iPhone 8 Plus production is being cut by 50% after less than a month. Now new sources are confirming Apple’s iPhone woes…

First up is none other than Rogers Communications CEO Joe Natale. Speaking during a quarterly earnings call, Natale was reported by CBC as claiming the carrier had witnessed “anemic appetite for the iPhone 8”.One carrier can’t speak for them all, but Rogers Communications is Canada’s largest carrier with over 10 million customers (source) so it represents a wide cross section of customers in North America. It is also the first high profile on the record comment following significant speculation about customer disinterest in the iPhone 8 and iPhone 8 Plus.

Interestingly Natale said Rogers’ customers have expressed more excitement about the premium features of the iPhone X, but he believes its outlook is unclear because of both its price (“It’s a very expensive device”) and reduced availability.

Backing Natale up is another leak from the Apple supply chain, this time via the widely respected KGI Securities’ analyst Ming-Chi Kuo. In a new report picked up by MacRumors, Kuo reiterates that iPhone X stock will be incredibility limited at launch with just 2-3M units available globally on the launch weekend.

To put this in context the iPhone 6S and iPhone 6S Plus hold the opening weekend sales record for iPhones (13 million), so 2-3M simply won’t cut it for either Apple’s fans or the company’s bottom line.

Source: https://www.forbes.com/sites/gordonkelly/2017/10/22/apple-iphone-new-iphones-iphone-x-release-date-iphone-8-specs-price-stock/#777004fc4254

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